Frequently Asked Questions

If you have other questions that are not answered on this page, please feel free to email us.

General Questions:

Yes! In addition to logo design, I specialize in creating visual brand identities and web design for businesses. My goal is to help brands establish a deeper connection with their audience and stand out in a crowded industry. You can learn more about visual brand identities below!

A visual brand identity is a comprehensive collection of visual assets that represent the brand personality, mission, and goals. This can include logo design, color palettes, typography pairings, visual assets like patterns or illustrations, package design, business cards, brand guidelines, and the list goes on.

Brand guidelines are a comprehensive PDF rulebook for your brand. They ensure you know how to consistently and accurately apply your brand in real-world scenarios. These guidelines can include the following elements…

  • Brand story, mission, and goals

  • Primary logo, logo variations, logo guidelines

  • Primary/secondary color palettes

  • Primary/secondary typefaces

  • Font guidelines

  • Photography style direction

  • Brand Assets (Illustrations or icons)

  • Brand in action (Mock-ups of the designs)

Yes, like every project, the deliverables are completely different and dependent on the needs of the client. On our discovery call, we can discuss your design needs and what deliverables make sense for your business.

The short answer is no. Here’s the long answer. As I mentioned in the previous questions, every project is different. One client might need two logo variations, while another might need four. The same applies to the deliverables in a visual identity project; they vary and so do the prices. To provide an accurate quote, we need to discuss the project in detail over a Google Meet or Zoom call.

The Client Experience:

The onboarding process includes 3 steps. The project begins once the contract is signed and the 50% deposit is paid. After those two steps, I require you to answer a 15-20-question questionnaire so I have a comprehensive brief before I begin the design process.

I offer 3 free rounds of revisions per project.

A logo project typically takes me 2 weeks to complete. I usually present a design concept within 4-5 business days (after the questionnaire is fully completed). Even if the concept is signed off within 6 days, I like to sit with it for a few more to ensure it’s reached its highest potential.

YES, once the final payment is paid, you will have unrestricted ownership and usage rights over the design. This means you will have full ownership and control, allowing you to use and distribute the design across all your marketing materials and platforms as you see fit. If you have any further questions about your rights or need additional clarification, please feel free to email me!

I accept direct bank transfers via credit/debit, or PayPal. If you insist on using another payment method, we can iron that out on our discovery call to ensure we’re both comfortable with moving forward.